Dra. Lizbeth Salgado Beltran

85 80 93 8b 8c 9d 81 c7 9a 88 85 8e 88 8d 86 a9 9c 87 80 9a 86 87 c7 84 91 Profesora Investigadora de Tiempo Completo SNII 2 PRODEP

Departamento de Economía Campus Hermosillo

OrcId

Perceptions of Social Microentrepreneurs as Innovative Role Models for University Students Sustainability Switzerland (2026)

Full Competition and Innovation Sustainability Switzerland (2025)

Identifying the dimensions of the concept of traditional food through the word association technique in a frontier city of the northwest of Mexico Economia Agraria Y Recursos Naturales (2025)

Charisma is not enough: measuring short- and long-term environmental consciousness in wildlife tourism activities Frontiers in Conservation Science (2025)

COST-BENEFIT ANALYSIS (CBA) AS TOOL FOR A MICROENTERPRISE TRAINING CENTER TO COMBAT INFORMALITY IN NORTHERN MEXICO Interciencia (2024)

Understanding food consumer behavior using projective methods and the big five personality traits model: The case of traditional Mexican cheeses Journal of Sensory Studies (2024)

Symbiosis between innovation and tradition applied in the northwestern Mexico food market: an exploratory analysis British Food Journal (2024)

Evaluación de un anuncio digital para un nuevo producto de cosmética natural Innovar (2024)

Evaluation of cookies made with bean flour Revista De La Facultad De Agronomia (2023)

CONSUMER EVALUATION OF A TRADITIONAL FOOD PREPARED IN AN INNOVATIVE MANNER Interciencia (2023)

Competitive Positioning of Mexican Pork in Japan Agriculture Switzerland (2023)

Preferences towards the brand and origin of garlic (Allium sativum l.) Revista De La Facultad De Agronomia (2021)

Consumer acceptability of biscuits made with mesquite flour (Prosopis spp.) Itea Informacion Tecnica Economica Agraria (2021)

Exploring the attitudes of consumers towards a sustainable cactus-based paint (Opuntia spp) Journal of the Professional Association for Cactus Development (2020)

Segmentation of organic food consumers based on their attitudes, values and environmental beliefs Contaduria Y Administracion (2019)

Attitudes and sensory perceptions of food consumers towards technological innovation in Mexico: A case-study on rice-based dessert Sustainability Switzerland (2018)

Analysis of the study of causal relationships in marketing Innovar (2016)

Adoption of new products with sustainable design: The case of guacamole sauce Interciencia (2016)

The Mexican consumer, reluctant or receptive to new foods? British Food Journal (2016)

Models for analyzing purchase decision in consumers of ecologic products Fuzzy Economic Review (2005)

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